Through the triangulation of trade-relevant consumer research and low level market sales intelligence, CGA's ranging work provides retailers with the opportunity to optimised menu propositions within a defined customer repertoire.
Understanding brand and category demand is obviously central to driving optimal throughput of your wet and dry product mix. However, by understanding how brands interact with each other on the bar, on optic or in the fridge, CGA’s ranging proposition can also help to facilitate premium trade-up or reinforce repeat purchase and prolong dwell time.
Contact us now to help optimise your product mix
- “Restaurant & pub groups see like-for-like growth of 1.3% in August - a 17th consecutive month of growth peach-report.com/Latest/2551693… #CPBT”
- “Restaurant and pub groups see like-for-like growth of 1.3% in August - a 17th consecutive month of growth peach-report.com/Latest/2551693…”
- “Colder august fails to chill eating and drinking out growth #cofferpeachbusinesstracker #cpbt peach-report.com/Latest/2551693…”