Food Index

The Food Index is a database that enables analysis of menus, their content and price over time.

Features

A large sample of food led outlets has been compiled. These comprise of a geographically disbursed sample of Pub Chains, Branded Restaurants and Independent Pubs. Information from complete menus has been collected, classified and databased, covering:

• Starters, main courses, salads, side dishes, sauces, desserts
• The prices catalogued
• Menu Items have a primary protein content classification

Additionally, event menus such as Christmas, Valentines day and Mothers day have been collected and analysed. Outlets can be compared by the outlet's Brand/Owner Group, geographic region and tenure type. Data is available in four geographic regions:

• Scotland
• North of England
• Midlands, Wales and West
• London and South East England

Methodology

Outlet research.

Production Schedule

• Summer (June/July research delivered at end of August)
• Winter (November/December research delivered at end of February)

Format

MS Access as standard. Other formats available as required eg Excel.

Contact

Ashley Cairns
ashleyc@cgastrategy.co.uk

CGA Strategy
Waterloo Place
Watson Square
Stockport SK1 3AZ

Tel: 0161 476 8330
Fax: 0161 476 0456