Global consultancy working across 25 international markets

CGA Strategy and Nielsen (NYSE), through the CGA Nielsen joint venture, provide tracking services and consultancy work that covers over 25 international markets.

With offices in Chicago, Paris, Amsterdam and Frankfurt, CGA Nielsen is a leader in the beverage alcohol category, with the most comprehensive measurement and analytic capabilities.

On Premise Measurement & Analytics services in the U.S., German and French markets aims to create a new industry standard. Offering brand owners the same comprehensive view of the on premise marketplace enjoyed by CGA’s client base of drink producers and retailers in Great Britain. For beverage alcohol suppliers, distributors and retailers, this enhanced view of the on premise market will highlight new opportunities, based on projectable data, revealing trends at a category, segment and brand level.